These are fun and easy to do. Are you a member of the cwneedleworkers group? We've had a discussion on there about these, and you can search for information there. Let me quote a bit:
from Virginia Mescher:
"Perforated card word shows up in needlework books as early as the 1842.
The following is from an 1842 needlework book but I don't know which
one. I didn't have it in my notes. "The paper used was a card with
minute holes at regular distances... It is of various degrees of fineness
and can be purchased in whole sheets or parts of sheets. It is used for
many ornamental articles, and it is easy to work on, and when nicely done,
it nearly equal to fine canvas work. It is very nice for children to
employ themselves on. Beautiful bookmarkers, portfolios, needle-books,
etc. can be made from it. The pieces for bookmarkers, sides of baskets,
etc. can be obtained with borders. Be careful in working that the needles
are not too large, or the holes will be broken through. The small patterns
must be worked with silk, the larger can be done in wool, or silk and wool.....
Mottoes and designs can also be worked in gold, silver, steel or colored
The printed Berlin patterns are also guides for cardboard work."
It is mentioned in _The Seamstress_ (1843) "Mosaic Work and Perforated
Card. These are used for note-books, ornamental card-cases, hand-screens,
bookmarks, and a variety of other purposes."
By the mid- 1850s Godey's was calling for perforated card-board in projects
and for embroidered book marks. It was used to make baskets, boxes, other
art projects. The larger mottoes were more popular in the 1870s and 80s.
I have a small collection but I don't have pictures of them. Here are some
examples of bookmarks that are online.http://www.lakeshoreguardian.com/_2006/042006/antiques.php
There was much more discussed on the group as well.
To answer a couple of your questions...regarding the ribbon backing...it is one piece, that the perforated paper is attached to. It covers the entire back of the bookmark. I personally have never seen one with a felt backing, but only with the ribbon, or nothing at all. Carolann has a nice collection of these, and maybe she can give you more info.
Is the second picture you posted from the Whitaker auction site? If so, those are perforated paper...Some appear to be done with Berlin wools, which was common. I have one that is exactly like the one with "Drink Ye All of It" on it
The good perforated paper is hard to find. During the 19th century, it came in a variety of colors and sizes, but today, although we can get some of the different colors, we can only find it in 14 count, and most of the period paper was smaller than that. Here is a site that sells a variety of colors: http://yarntree.com/cross-stitch/index.php?main_page=index&cPath=81&zenid=61d207dc74d2c88159943c064a9054f2
The good stuff is almost like canvas, in that you can actually roll it somewhat as you are working with it.
Hope that helps some.